Anytap Launches Visa-Powered Consumer Payment Card Service Across Asia Pacific

“Anytap has officially launched a Visa-powered consumer payment card service for digital-first individuals across Asia Pacific, offering physical and virtual cards with built-in digital asset-to-fiat spending under the Anytap brand — starting in Japan, South Korea, the Philippines, and Malaysia.”

Boston, MA, June 29, 2026 — Anytap, a consumer payment card company, today announced the official launch of its Visa-powered card service across Asia Pacific. The service brings branded physical and virtual payment cards directly to individual consumers under the Anytap name, beginning with four initial markets: Japan, South Korea, the Philippines, and Malaysia.

The launch addresses a growing gap in the Asia Pacific region, where hundreds of millions of digital-first consumers lack access to a reliable, transparent payment card that supports both everyday spending and digital asset balances. Anytap is designed to fill that gap with a product built around simplicity, speed, and complete fee transparency.

A Growing Demand Across Asia Pacific

The global card issuance market is projected to reach USD 45.3 billion by 2035, with Asia Pacific expanding at a compound annual growth rate of 14.2% — the fastest of any region worldwide. Digital payment card spending volumes have climbed from approximately USD 100 million per month in early 2023 to over USD 1.5 billion per month by late 2025, reflecting a 15-fold increase in under three years.

According to BCG’s 2026 Global Fintech Report, Asia Pacific led all global regions in fintech revenue growth at 25%, driven by digital banking and digital payments adoption across Japan, South Korea, Singapore, and Indonesia. Despite this momentum, a reliable consumer card product that bridges traditional payments and digital assets has remained largely out of reach for everyday users in the region.

Anytap enters the market as a direct-to-consumer solution built specifically for this audience.

What the Anytap Card Offers

The Anytap card is a Visa-powered product that gives consumers access to both a physical card and a virtual card upon approval. Cards are accepted at millions of merchants worldwide across retail, dining, travel, e-commerce, and ATMs.

Digital Asset-to-Fiat Spending: A key feature of the Anytap card is its digital asset-to-fiat spending capability. Cardholders can spend digital payment and digital asset balances at any Visa-accepting merchant without any action required on the merchant’s side. The conversion from digital asset to local currency takes place at the point of purchase, automatically and in real time.

Instant Virtual Card: Upon account approval, users receive a virtual Anytap card immediately, enabling online and in-app purchases before the physical card is delivered.

Mobile-First Onboarding: The entire onboarding process — including identity verification — is completed through a mobile-native experience with no branch visits or paper forms required.

Multi-Currency Support: Anytap supports multi-currency transactions with competitive foreign exchange rates, making it well suited to consumers who travel frequently, shop internationally, or manage income in more than one currency.

Full Fee Transparency: All fees, exchange rates, and program terms are published clearly and in advance. Cardholders always know what they are paying and how their account operates — a standard of transparency that has been largely absent from the consumer card market across Asia.

CEO Statement

“Asia Pacific is home to hundreds of millions of people who are digital-first, digital payments-forward, and deeply underserved by the existing payment card market. They deserve a card that works the way they do — instantly, transparently, and across borders. Anytap is a consumer brand built for real people, and we are committed to giving every cardholder the clarity and confidence they deserve at every step.” — Josh Boehm, CEO, Anytap

Expansion Plans

Anytap is launching its service in Japan, South Korea, the Philippines, and Malaysia in the second half of 2026. The company plans to expand to Indonesia, Thailand, Vietnam, Singapore, and other Southeast Asian markets in 2027, followed by broader Asia Pacific coverage and select markets in the Middle East between 2027 and 2028.

About Anytap

Anytap is a consumer-facing Visa payment card brand serving digital-first individuals across Asia Pacific. The company provides physical and virtual card issuance, digital asset-to-fiat spending, multi-currency support, and mobile-first onboarding — all delivered directly to consumers under the Anytap brand. Anytap’s defining principle is complete transparency: cardholders always know what they are getting, what they are paying, and who stands behind their card.

Website: https://www.anytap.io

Media Contact

Organization: Anytap

Contact Person: Jessica Romano

Website: https://www.anytap.io

Email: Send Email

Contact Number: +18436206842

City: Boston

State: MA

Country:United States

Release id:46578

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